Keystone pricing
One diagnostic, free. Then four doors and two decisions.
Three scores and your range, free. On a $300,000-SDE business, the gap between an owner-dependent sale and an owner-light one is $555,000, and it closes only with the work the paid doors track. Pick the door that matches how much of the company runs on Keystone, then pick monthly or annual.
Keystone
Four doors, one question: how much of the company runs on it.
The same 18-question diagnostic sits under every door. Free shows your three scores and a value range with the most likely figure locked; the paid doors open the live valuation, the ranked list of what is discounting it, and the operating layer that holds the gains.
Any operator who wants their number. Eighteen questions, about four minutes: three scores, a profile label, and a value range with the most likely figure locked.
Get my scores freeOne business, run on Keystone. Live valuation, the Scenario Engine, the full operating layer, one integration, and the 100-day onboarding.
Get my scores freeEverything in Command, for each of up to five businesses, plus the Portfolio Dashboard: aggregation, cross-business comparison, and the 2x2 that says which one to work first.
Get my scores freeSubscribe at a price on this page and you keep that price for the life of the subscription, including through any future increase. Start at $129 today and it is $129 in year five. There is no grandfather clause to ask for and no renewal surprise.
Annual is monthly times ten on every paid door: pay for ten months, use twelve. The three diagnostic scores are never gated, at any door.
Four doors and all four are software you run yourself. If the work is getting the system built in the first place, that is a different engagement: Full Operations Modernization.
Running Keystone across a book of clients instead of your own company? That is a different ladder: Advisor and Practice pricing.
What every plan includes
The diagnostic is free. What you pay for is the work that closes a $555,000 gap.
Three scores and your number
Your Business Independence, Systems Maturity, and Acquisition Attractiveness scores, plus an estimated sale price range calibrated against ten years of closed transactions. Free, on every plan, never gated.
The ranked gap-closing playbook
On Operator and up: the live valuation, the Scenario Engine, and a ranked list of the specific changes that move your number most, so you work on the $50,000 problem before the $5,000 one.
The operating layer that sustains it
Decision routing, the manager standup, the AI SOP generator, and the Weekly Owner Brief, the systems that hold the gains and keep the business running on less of your time.